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How Complaining Customers Can Grow Your Business
Do you have a service strategy? Most organizations look at complaining customers as a necessary evil and part of the job that needs to be done, but which is not looked upon with a great deal of delight.
Jun 42 min read


Why “Hiring For Goosebumps” Is a Game Changer
In today’s competitive job market, the recruitment landscape is evolving. Traditional hiring practices, often focused on rigid qualifications and experience checklists, are no longer sufficient. Enter “Hiring for Goosebumps," a transformative approach that champions a new paradigm in talent acquisition.
May 282 min read


Why Your Competitors Are Not Important!
While keeping an eye on competitors is important, a surprising number of businesses get bogged down trying to build a protective shield around their business to keep their competitors out.
This focus is misplaced. What leaders SHOULD be focused on is being obsessed with doing whatever they can to prevent loyal customers from leaving.
May 222 min read


Why Being DiFFERENT is Important For Business Success
In today’s competitive marketplace, standing out from the crowd is essential for business success. Here’s why being DiFFERENT is critical.
May 152 min read


Why The Service Experience is Critical For Business Success
The growth formula for any business is: growth = a stable base of loyal customers + new customers.
Reliance on adding new customers isn’t a winning growth strategy; retaining and growing existing customers is.
Customer loyalty is a function of the service experience they have with you, how they FEEL when they engage with you.
May 72 min read


How To Grow Your Business In Uncertain Times
In today’s competitive landscape, businesses constantly seek sustainable growth. Traditional growth models often fall short in the face of market unpredictability and empowered consumers.
This blog post explores a highly effective alternative, focusing on a "just about right” strategy" and flawless execution, as demonstrated by our internet business' journey to $1 billion in annual sales.
Apr 303 min read


Why Current Business Planning Methods Don’t Work
Current business planning methods are wrong. They are totally out of touch with what organizations need to be successful. And they need to be rejected and replaced with a planning process that recognizes the challenges organizations face in today’s environment of rapid change, unpredictability, uncertainty and ‘chaos’.
Apr 234 min read


Be IMPerfECT Fast and Watch Your Business Grow
While you’re intellectually seeking perfection, you’re not DOING anything! Pondering perfection is an excellent way to do nothing and fail. You need to create your own version of perfection, that will be the solution—inelegant and messy probably—that works for you.
Apr 162 min read


Why Disrupting The Past Can Grow Your Business
"The mantra “BE DiFFERENT or be dead” wasn’t just a catchy slogan; it propelled our business into the stratosphere of success."
Apr 93 min read


The Hudson’s Bay is dead: Here’s Why
The closure of Hudson’s Bay , Canada’s oldest company established on May 02, 1670, marks the end of an era. Once a dominant fur trading...
Apr 22 min read


Apply For The 2025🧨BOOM Award!
The Annual 🧨 Boom Award recognizes a business that embodies the spirit of standing out and being different. The prize is TWO years of...
Jan 82 min read


Execute Your ImPerfECT Strategy Perfectly
Unmatched performance in any market has more to do with the effectiveness of execution than it does with the efficacy of the plan.
Dec 18, 20241 min read


Why It’s Important For a Leader to ‘Eat Their Own Dog Food‘
A rarely discussed trait of an Audacious Leader, this episode is all about what happens AFTER a leader preaches what strategy and...
Nov 27, 20241 min read


How I Became a “Servant Leader” with Gary Bontrager
I n this Center Stage podcast, World Member 🌎 Gary Bontrager shares his amazing story of resiliency, personal growth, insatiable...
Nov 20, 20241 min read


Five Reasons Why Audacious Leaders are Great at Taking Notes
Serving Leaders must be avid note-takers when asking employees how they can help make their jobs easier. And by constantly asking “How...
Nov 13, 20241 min read


Stop Doing Things Not on Strategy
The emphasis in most strategic planning exercises is on determining the NEW things that should be done to enhance business performance....
Oct 23, 20241 min read


Why “Audacious Ways” is an Epic Read For TBA Business Leaders
“The Audacious Unheard of Ways I Took a Startup to a Billion in Sales” by TBA director and CMO Roy Osing is a must-read for ever Member...
Sep 2, 20242 min read


Why It’s Absolutely Essential to Shout-Out Your Success to Others
It’s uncomfortable, right? We’ve been taught to NOT talk about ourselves and the cool exceptional that we’ve achieved. It’s been drilled...
Aug 28, 20241 min read


Centre Stage with TBA President Ian Tait
In the latest Center Stage Podcast episode, Ian Tait, president of The Business Association, and a seasoned leader with over three...
Aug 21, 20241 min read


Three Proven Reasons Why Your Personal Career Plan Helps You Win
Why do people devote excessive time to develop a business strategy but for some reason they don’t pay the same attention to creating a...
Aug 14, 20241 min read
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